Why do Website Designers use WordPress?
WordPress is commonly used by many website designers in the industry. It offers users endless possibilities of designing a website, whether you are looking to make a simple blog all the way to a complex ecommerce site. In this blog, we will explain the common misconceptions about WordPress, and the benefits for both website designers and their clientele.
WordPress Myths and Misconceptions
Many clients are often confused about WordPress based off other CMS platforms, or from what they have heard from others. However, we are going to answer a few basic misconceptions a lot of clients have about WordPress.
If WordPress is Free to use, Then why do I Need to Hire a Professional Website Designer?
Well, this is based off your preference at the end of the day, if you are willing to take the time to learn how to use WordPress. You would have to learn how to configure your website all the way from linking it to search engines, following good SEO practices, find the right plugins, and more. Ultimately, you will waste a lot of time and effort, which may cost you if you consider the opportunity cost.
The tradeoff for your business is between hiring a designer and getting it done right, versus you making it. How much many would you lose out on for a delayed and amateur made site, versus just paying for a designer?
It is recommended to hire a website designer because they take into the complexity and factors that go into making a great website. However, if you are up to the challenge and have plenty of time on your hands, WordPress can be a “do it yourself” CMS platform.
Is WordPress Just for Bloggers?
This is a common misinterpretation about WordPress because there is a WordPress.org and a WordPress.com. When we are talking about WordPress here on this blog, we are referring to Wordpress.org. WordPress.com is meant for bloggers, which is more limited for website creation but is more tailored for bloggers.
To answer this question, WordPress is not just for bloggers, it can be used to create any type of website.
Is WordPress Just a Webpage Builder?
No, you are thinking of a page builder like Elementor. WordPress is a much broader product than this since it is a CMS, it enables users to create a website with all of the functions needed on the front end and back end.
WordPress Benefits And Why Designers Use IT
#1. You do not Have to Code
Probably the most popular reason website designers and website owners are happy with WordPress, is that you do not need to know how to code. Website can be quickly created faster than ever, which makes it easier for website designers. It is more efficient, which can lead to cheaper website expenses for a website owner.
#2. Ease of Use for Website Owners
The ease of use of not having to code is past down to the website owner when they are managing their site. A designer should show them the basic ropes of how to manage a WordPress site, or at least supply clients with the resources (content) to do so. Whenever an owner would like to change or add content, they can do so without having to worry about entering code and potentially destroying their website.
#3. WordPress has a Global Knowledge Base: Great for Website Support
Since WordPress is the most popular CMS platform that powers a huge chunk of websites, its known by many website designs companies in the industry. This can be beneficial for both designers and owners, who may have questions. There are plenty of online resources such as blogs, videos, message forums, and others, which can answer any questions you have.
A global knowledge base provides designers and owners flexibility for websites. For example, if you are an owner, who is not happy with their website designer, you can easily find replacement designers that know how to use WordPress.
#4. Quicker Website Creation
When designers create websites with WordPress, they do not have to worry about coding, but they have everything they need to create their website, “for the most part,” in one place. The reason why I say most part, is generally for add-ons such as paid for plugins or premium content/photos.
Website designers have the flexibility of using multiple plugins, templates, and themes to their advantage on creating a website. It enables a streamlined website designing process that can create the simplest websites in a matter of hours.
Many website owners will find this quite valuable because once they take over and manage their websites, if they choose to, they can have everything in one place. Plus, if they needed a website or redesign it can be done in a quick manner. Nowadays, consumers want things in real time and WordPress delivers that.
#5. Customize the Website the way you Want it.
Many website owners are often frustrated, when they cannot get a website the way they want it. However, with WordPress, it opens the door to more freedom with your website design. With the huge availability of options of themes, templates, and plugins, you can basically create a website design from scratch.
Customized websites are often pricier; however, they are more tailored to your business. The reason you would want a customized website is to better appeal to your audience/customers. It enables designers to be more creative to the user experience, which is providing value to users.
A design of website matters and plays a huge role whether a user will find your business credible. If you would like to learn more about designing your website, then read our blog post “12 Tips to Designing Your New Website.”
#6. Plugins Designed for Your Business: Free & Paid
The term plugin can be defined as an application within WordPress, that enables creation of certain features for a website. Plugins are needed to create a website on WordPress, which can make the process simpler and faster. With over 50,000 plugins, you can basically find a plugin for anything that you need by searching the WordPress plugin library.
There are many popular plugins that most websites use on WordPress, most are usually free with an upgraded version for a fee. Here is a list of the best free plugins on WordPress.
- Elementor: the number one-page builder, which allows you to customize your website with drag and drop.
- Yoast: if you are looking for search engine optimization (SEO), then use Yoast to effectively use the best SEO practices on your website.
- WooCommerce: If you are looking to build an ecommerce site, then we recommend this plugin to build your online store.
- MailChimp: creating email subscribers straight from your website.
These plugins are probably one of the most relevant plugins on WordPress. If you would like upgraded features, then you would have to update your license for these plugins.
Ultimately, these plugins can greatly help your website in becoming successful. They can help your website better connect with your target audience, get more traffic to your website, and to increase conversions/subscribers.
#7. Themes and Templates Options
A WordPress theme is a structured template for a website that affect the design of a website. Its best to choose a theme that connect and will flow best with your business. However, there are other templates that are not themes such as templates or template kits that can be used to design certain pages.
WordPress has a library of over 11,000 themes that you can select from. For example, if you are interested in real estate, they have real estate themes, or if you are in construction, they have construction specific themes. If you are looking for additional templates you can find them with plugins. For example, Elementor have premade templates you can use for single pages, a header, headers, blogs, footers, and more.
The importance of themes and templates is because it streamlines the website creation process because a designer will not have to build it from scratch. They also increase the flexibility of redesigning your website in a timely manner. It also decreases the cost of designing or redesigning your website
#8. WordPress is Always Being Improved
This CMS platform is constantly changing and adapting. Every so often there are updates and patches that are required. These updates are designed to keep the software always working, solve any issues, and improve the user experience. Having your website updated to the newest technologies come with some perks as well for users.
Updates can keep a website function well, thus benefitting your website. For instance, updates are good for security purposes. It can also improve the speed of a website. However, it is important to note on that plugins will also need to be updated. We recommend you backup your website prior to updating the website or plugins. This will prevent you from downloading a plugin that is not compatible with the system which then can crash your site.
#9. WordPress Websites Are Mobile Responsive
Having a mobile responsive website is basically mandatory nowadays, with most of online searches being done with mobile devices. It will make your website more favorable by search engines, which will draw more traffic to your website. In addition, it can create more opportunities for your website to create conversions. With WordPress, you can create your website for desktop, laptops, tablets, and for smartphones.
For the most part, templates and plugins found on WordPress are mobile responsive. However, it is always important to preview the webpage your self before launching the webpage. You may also want to check the speed of your website for mobile devices with Google PageSpeed Insights. If you a low desktop or mobile score in the red or orange, then we recommend the plugin NitroPack. NitroPack basically made my websites as light as paper, which made them load immediately, which was good for SEO and the user experience.
#10. WordPress Websites are Good for Search Engine Optimization
Search Engine Optimization (SEO) is the process of improving and maintaining your site to appeal for search engines to rank you higher on specific search queries. As mentioned earlier in this blog there are plugins such as NitroPack and Yoast which can help boost your websites SEO through speed and good SEO practices. However, if you are not liking these plugins there are always other plugins that can help you.
WordPress is easy for designers to implement the best SEO practices for websites. Website designers create customized URLS that maximize your SEO potential. They can also strategically structure and layer your website through sitemaps and proper html tagging. Many plugins such as Yoast will enable your website to be crawled by search engines such as Google and Bing. If you are unsure of how to do this, the plugin has useful tips. All these features benefit owners of WordPress websites.
Summary of Why Website Designers use WordPress
WordPress is a software application aka as a CMS, which can provide you with the best experience possible in creating a website. These websites can benefit both designers and owners based off its freedom of customization, features, ease of use, and more.
Designers will appreciate the ease and efficiency of creating a website with WordPress that can easily tailor a website to any clients needs. Websites enable website companies to cut cost in creating websites, which can save their clients time and money.
Owners can greatly benefit from WordPress by easily managing the website after its created. It will offer them great SEO results. In addition, the website being mobile responsive and user friendly.
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